Who to trust on biotech foods?

Many consumers are understandably hesitant to embrace biotech foods. Foods produce through biotechnology are relatively new to the public, the science is complicated and it’s tough to sift through the conflicting arguments by proponents and opponents. When it comes to our food, we are especially skeptical
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Shopping for apples? What makes you decide?

Recently, we discussed which apple attributes consumers told us were most important to them. We weren’t surprised to find things like flavor and nutrition among the top choices, but how can shoppers identify these attributes while in the grocery store? The truth is they can’t! So,
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