Arctic® apple crisp? Convenient & delicious!

Everybody enjoys delicious baked goods, but there aren’t many of us who have much time to bake. A 2010 report on consumer trends found that “60% of American consumers do not know at 4 p.m. what they will have for dinner that night, and expect to spend a total of about 30 minutes preparing, cooking and eating the meal, including clean-up.” With consumers demanding more convenient, easy-to-prepare products (such as freshcut lettuce and salads with all the fixings), where do apples fit in?Apple Crisp

Unfortunately, while most cakes and cookies are easy enough to buy pre-processed, a delectable apple crisp isn’t an option because of the need to peel and slice the apples at the time of baking. With Arctic® apples, you could buy a package of pre-peeled and sliced apples (possibly marinated for extra flavor!), that includes all the fixings for the crispy topping. Then, all that needs to be done is to put the fresh apples in a baking dish, add the topping, throw in the oven and enjoy!

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About Joel Brooks

Growing up in the Okanagan Valley, Joel had the opportunity to experience apple growing first hand, a background that helped lead him to his role as Product & Special Projects Manager. Joel feels privileged to work with such great people towards a goal that’s so easy to get behind – helping people to eat more apples!